Microsoft Dynamics CRM Software Profile & Reviews

Boosting Business with Microsoft Dynamics CRM

Introduction

Change is the only thing that remains constant in this world, and the businesses often have to struggle to sustain and survive in the ever fluctuating business environment. The customers change loyalty rapidly and the sales and marketing teams are always on the toes to retain them. Customer Relationship Management (CRM) software helps these professionals to track and maintain contacts with the clients and maintain a good relationship with their customers. The software offers several benefits including increase revenues and reducing the number of people required in the sales force.

A number of vendors such as Microsoft have jumped in the band wagon and want to tap the lucrative CRM market. Microsoft Dynamics CRM has successfully changed the way many companies secure and retain their customers. The solution is used worldwide and is popular for its ability to works inside the very familiar Microsoft Office Outlook.

Summary

Microsoft Dynamics CRM allows businesses of all sizes- from global enterprise to small business-to establish and maintain smooth relationship with the customers. The product offers a 360-degree view of company’s most valuable asset, loyal, satisfied customers. Available as an on-premise and hosted solution, the CRM tool can automate processes to reduce costs and ensure consistent delivery of service across all touch points.

Features

• Can be used to improve sales, customer service and marketing.
• The solution can give the much needed boost to agent productivity with the intuitive user interface.
• Improve first-call resolution with access to customer histories.
• It has the ability to automatically identify and delete duplicate records.
• This unique CRM tool allows the users to manage and resolve customer issues. This can be accomplished through phone, e-mail, chat, Web, or in-person contact.
• Enables the quick delivery of service thanks to at-a-glance view of each customer’s history and service contracts.
Demerits
• Some Users find the user interface and navigation to be difficult and unintuitive
• Analysts also call it a piece meal CRM solution for the lack of ERP, accounting or HR offering.
• Users often find the product good for only small business organizations.
• It fails to effectively build customizable workflow rules using Windows Workflow Foundation.
• It is not successful in the hosted environment.

The CRM experts at Microsoft help the clients to identify their exact business needs and are always ready to customize the products. Microsoft Dynamics also helps with the integration of the product with other business tools.
In order to increase sales, Microsoft Dynamics encourages users to visit the company’s website and download a free trial of this widely deployed CRM software. Customers are under no obligation to buy and can purchase only if they are satisfied with its performance. The company is also flexible with the purchase terms and uses the procurement and subscription pricing strategy.

Conclusion
Microsoft Dynamics CRM allows companies to do more with less and remain profitable in the current sour economy. Used by a number of worldwide clients, Microsoft Dynamics CRM offers a familiar intuitive user interface allowing organizations to be immediately productive.